New branding, better access, and a Master Plan for Tulum revealed
Tulum advances a new tourism model as Governor Mara Lezama and Secretary Josefina Rodríguez promote sustainable growth, public beach access, and community involvement in Quintana Roo.
Coverage of public beach access, coastal restrictions, closures, and the balance between tourism and public space.
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Tulum advances a new tourism model as Governor Mara Lezama and Secretary Josefina Rodríguez promote sustainable growth, public beach access, and community involvement in Quintana Roo.
With over 1.2 million visitors in 2025, Tulum is rethinking its tourism model, focusing on public beach access, sustainable transport, and shared prosperity for its local community.
Lawmakers in Quintana Roo reignite the fight for public beach access in Tulum, challenging barriers and calling for federal coordination to protect Mexico’s coastal rights.
Tulum faces backlash over new beach access rules as President Sheinbaum denounces illegal restrictions. With tourism in decline, the crisis raises questions about fairness and the future of the Riviera Maya.
Tulum’s new beach access rules sparked national backlash. Now, Mexico’s tourism secretary is stepping in to clarify the law and restore public access to Riviera Maya’s iconic shores.
Tulum still holds its tourism appeal despite urban decay and lost beach access. Experts urge sustainable development plans to revive the wounded paradise.
Marriott opens Moxy Tulum, its first hotel in the Caribbean and Latin America, bringing bold design and social energy to the Riviera Maya’s hospitality scene.
Tulum faces a sharp tourism decline amid rising prices, Airbnb saturation, and negative narratives. Locals and officials respond with recovery plans and winter promotions to revive the destination.
Roberto Palazuelos is fighting for land inside Tulum National Park amid the town’s worst tourism slump, sparking outrage over rising prices and unchecked development in the Riviera Maya.
Tulum hotels could reach 90 percent occupancy this December, driven by Canadian and European tourists, lower rates, and cleaner beaches, signaling a strong winter season for the Riviera Maya.
Tulum officials met with Mexico’s tourism secretary to plan a sustainable growth model, focusing on mobility, local inclusion, and free beach access through the Jaguar Park.
Tulum’s “Free Beaches” program introduces access rules that have sparked mixed reactions, as Mayor Diego Castañón postpones his weekly conference amid ongoing local conversations.
Tulum’s tourism crisis deepens as beach access is restricted by federal control in Parque del Jaguar, sparking outrage from locals and church leaders over the impact on the town’s future.
Tulum’s beaches are clean and turquoise again as the 2025 sargassum season ends. Visitors can enjoy calm seas, restored sands, and lower prices across the Riviera Maya.
Tulum residents demand free access to public beaches and transparency in the Jaguar Park project, calling for inclusive planning and an end to exclusionary development practices.
Tulum’s beaches are now officially free to access, but bans on umbrellas, food, and drinks raise questions about who really benefits from the new “Programa de Acceso Libre.”
Tulum’s problems have simple solutions, yet they remain untouched. This editorial explores why common sense has become the rarest thing in paradise and who benefits from its absence.
Governor Mara Lezama will meet in Mexico City to present the Jaguar Park Project, aiming to protect Tulum’s beaches, ensure public access, and promote sustainable tourism in Quintana Roo.
Tulum hotel occupancy 2025 could exceed 80% as local leaders and hotel owners unite to face economic and reputational challenges affecting tourism across the Riviera Maya.
President Claudia Sheinbaum has ordered a federal review of Parque del Jaguar in Tulum following public complaints over high prices and limited beach access.