Starbucks closes its Tulum hotel zone store after 11 years
Starbucks in Tulum is down to a single store after the Boca Paila branch closed with no notice. The chain’s September closure plan for North America does not cover Mexico.
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Starbucks in Tulum is down to a single store after the Boca Paila branch closed with no notice. The chain’s September closure plan for North America does not cover Mexico.
Tulum hotel closures have taken around 900 rooms out of service, ranging from 15-room properties to developments with over 200 rooms, while hoteliers count on a winter reservation book that is filling again.
Tulum airport flight cuts took Aeroméxico out on September 30 and Volaris in January. Federal data show that the only routes growing this year are operated by the state airline, Mexicana.
A hotelier explained why Tulum is expensive, and the math holds. The harder question is what a $600 room is supposed to feel like once the guest stops caring about water trucks.
Aeromexico Tulum flights end on September 30, with none filed through August 2027. What the exit leaves on the domestic board, and what ticket holders can claim.
Tulum hotel occupancy holds near 20 percent on the coastal strip, five properties have paused operations, and the sector is asking banks to restructure credit before winter.
Tulum hotel occupancy should turn in November, three weeks after the hotel association last placed the recovery in October. Fewer airline seats are available in the meantime.
Waste Neutral Technologies won the Startup World Cup Quintana Roo semifinal on August 27. The Tulum plant that makes fuel from plastic is now two rounds from a million dollars.
Some commercial rents in Tulum still pass 40,000 pesos a month in the low season. Business owners want landlords to cut them, and about 70 shops have already closed this year.
Seasonal closing is off the table, the hotel association says, because sargassum lands eight or nine months a year. What Tulum hotels spend, and what they want covered.
Tulum hotel occupancy is projected at 50 to 55 percent for September and 80 to 85 percent by December, on reservations the CROC says hotels already hold after a collapsed summer.
Tulum hotel occupancy has been too low to cover payroll since June. The hotel association says sargassum removal, the exchange rate, and fewer airline seats are all on the same bill.
Three unions that run the Tulum to Playa del Carmen vans agreed to a 30-day rotation, with two working and one resting each day, as ridership falls.
Tulum women business owners in the Amexme chapter say not one of their 20 companies has closed, even as the destination posts its lowest hotel occupancy on record.
Tulum hotel occupancy on the coast is running near 15%, sargassum removal costs up to 500,000 pesos a week, and hoteliers want credit restructuring from commercial and development banks.
Tulum restaurant closures have begun this low season, Canirac says, while the chamber prepares promotions aimed at residents to keep kitchens open until tourism returns.
Tulum beach hotels are studying whether to operate only outside the sargassum season, after cleanup costs, weak occupancy, and a 274,000-passenger drop at Cancún airport in June.
Twenty-five bakeries made the MexBest 2026 public ballot. One bakes sourdough in La Veleta. Italdo returns for a second straight year, up against the last two champions.
Hotel occupancy in Tulum and the corridor to Puerto Morelos has recovered to 45 percent, CROC says. Sedetur's count is higher, and both sit far from the level that protects hotel jobs.
Shop and restaurant owners say a camera connection required for Tulum business licenses costs them 1,200 to 1,500 pesos. City Hall says the step is free.
Around 70 Tulum businesses have suspended operations in recent months. The municipal enforcement director points to commercial rents, not permits, and asks landlords to adjust.