TULUM, México — Although October, along with September and November, is traditionally considered part of the low tourist season, projections suggest a significant rebound in the occupancy rates of All-Inclusive hotels in Tulum. This was confirmed by Claudio Cortés Méndez, commissioner of the Confederación Revolucionaria de Obreros y Campesinos (CROC).
Cortés Méndez indicated that reservations are expected to increase by 20% this month, a promising sign for the region’s tourism sector. Over the past two months, occupancy rates for all-inclusive hotels hovered around 60%, but current bookings suggest that this number could substantially improve as the month progresses.
“The majority of tourists arriving during this period are international visitors,” noted Cortés Méndez. He emphasized that these travelers take advantage of special deals and discounts hotels offer during the off-peak season. Such incentives boost the market when fewer domestic tourists visit, providing a much-needed lifeline to the industry.
A Challenging Season for Local Businesses
Despite the positive outlook for hotel occupancy, Cortés Méndez acknowledged the challenges the low season brings to local business owners and employees. The decrease in tourist flow over the past few months has particularly affected income from tips, which workers in the service industry rely on heavily. Many workers have found making ends meet during this period challenging, particularly in areas such as restaurants, small businesses, and other tourism-related services.
“There’s no doubt that the lower visitor numbers have made this season especially tough for local workers and businesses,” said Cortés Méndez. He explained that the drop in customer traffic directly impacts the earnings of employees, with tips often comprising a significant portion of their overall income. Additionally, many small business owners in Tulum depend on a constant influx of tourists to sustain their livelihoods.
Nevertheless, there are some advantages to Tulum’s unique position as a highly desirable tourist destination. According to Cortés Méndez, the town’s ability to attract large groups of foreign travelers, even during the low season, has provided a buffer against the harshest impacts. While fewer visitors may be arriving compared to the peak season, all-inclusive resorts have continued to draw foreign vacationers with affordable and attractive packages.
Preparing for the Off-Peak Months
Facing these seasonal fluctuations is nothing new for Tulum’s tourism sector. Cortés Méndez emphasized that each year, local workers and business owners brace themselves for the challenges of the off-peak period, especially the third quarter of the year, which is traditionally the most difficult regarding visitor numbers. Many businesses have adapted by offering competitive rates and focusing on creating new incentives for international tourists. Some have even streamlined their operations to cope with the anticipated slowdown.
“This period is a time of preparation. Employers and employees alike are used to dealing with the cyclical nature of tourism here in Tulum, and every year, they find new ways to face the downturn in visitor numbers during these months,” Cortés Méndez explained. He also pointed out that as the tourism industry in Tulum continues to grow, businesses are increasingly looking for innovative solutions to attract tourists year-round rather than relying solely on the peak season.
A Silver Lining for Tulum’s Economy
While this seasonal slump remains challenging, the resilience of Tulum’s tourism sector cannot be overlooked. The town’s appeal as a destination for group travel, particularly among international visitors, helps mitigate the economic impact of the low season. With a 20% increase in bookings anticipated for October, there are high hopes that the situation will improve considerably for hotels, restaurants, and other tourism-related businesses.
The upcoming high season is also being considered optimistically. Traditionally, November marks the beginning of a more prosperous time for the local economy as visitors flock to Tulum to escape the colder climates in their home countries. The stunning beaches, a wealth of cultural heritage, and luxurious resorts are expected to continue driving demand among foreign tourists.
As Tulum emerges from this quiet period, locals feel renewed hope. Many are confident that the temporary lull in visitors will soon lead to a busy and successful high season, bringing much-needed revenue and job security for those in the tourism sector.
Engaging with Our Readers
What are your thoughts on Tulum’s ability to attract international tourists during the low season? Have you visited the area during these months? We’d love to hear your experiences and insights. Join the conversation by commenting or sharing your thoughts on our social media platforms.