April 6, 2024
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Tulum’s Tourism Takeoff: What’s Ahead?

TULUM, Mexico – Tulum, a picturesque destination along the Mexican Caribbean, is on the verge of a tourism transformation, set to rival traditional hotspots like Cancun, Playa del Carmen, and Isla Mujeres. The catalyst for this transformation is a wave of massive government investments that have triggered a resort construction boom. Two key projects, the Maya Train and the upcoming international airport, have set the stage for this coastal gem’s emergence on the global tourism map.

Tulum, renowned for its rich culture and mesmerizing historical ruins, is rapidly gaining prominence. While Cancun and Playa del Carmen have historically hogged the limelight, Tulum is poised to steal the show in the years to come, thanks to these groundbreaking infrastructure projects.

The Maya Train, a transportation marvel, is nearing its official launch, and the new international airport is on the horizon. These developments will cement Tulum’s connectivity both within the state and globally. With new flight routes being unveiled for the city’s upcoming international airport, Tulum is gearing up for an unprecedented winter season, and resorts are preparing for a surge in occupancy rates.

Tulum's Tourism Takeoff: What's Ahead?

Javier Aranda Pedrero, the head of Quintana Roo’s tourism promotion agency, emphasizes that the brand-new Felipe Carillo Puerto International Airport will make Tulum all the more appealing to leading hospitality firms. This marks a significant shift, as Tulum has long lived in the shadow of more well-connected destinations, especially Cancun, home to the largest international airport in the Mexican Caribbean. However, the opening of Tulum’s new international airport is set to revolutionize the landscape. Designed to handle over four million passengers annually, this state-of-the-art aerial hub has already piqued the interest of major airlines, with Aeromexico and Viva Aerobus among the first to announce plans to operate flights from this hub.

Around the new airport, over 2,700 hotel rooms are currently under construction, including properties from the prestigious Grand Fiesta Americana and Life Aqua resorts. As the Maya Train nears completion, the hotel industry in Tulum is expected to flourish in response to the surging demand. Despite the relatively longer journey from Cancun and other bustling tourist hubs, Tulum has already experienced a substantial surge in popularity this year, primarily due to the city’s Archaeological Zone.

Tulum's Tourism Takeoff: What's Ahead?

The successful completion of Quintana Roo’s ambitious infrastructure projects will further establish Tulum as a hub for expats and digital nomads, who have been flocking to this coastal paradise for years. Tulum boasts a vibrant international community, with numerous co-working facilities, trendy bars, restaurants, and nightclubs that predominantly cater to North American clientele.

As the city’s popularity continues to climb steadily, local officials have rolled out several initiatives to ensure the safety of travelers. While Tulum is generally considered safe compared to some other Mexican destinations, occasional high crime rates and the presence of organized crime in certain areas have impacted its reputation. However, new improvements in the city’s police monitoring equipment, coupled with recent law enforcement deployments, promise a significant boost in safety this year. This is especially crucial as the tropical paradise prepares to welcome the historic Maya Train and one of the region’s largest airports.

Tulum's Tourism Takeoff: What's Ahead?
Photo: Naala

Tulum’s allure, enhanced by these transformative projects, is set to shine brighter than ever. With its unique blend of culture, history, and natural beauty, this Mexican Caribbean gem is poised to become the must-visit destination of the future.


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